Contact
Email Bob Davis or call at or 435-797-1321
Circulation
- Fall and spring issues: 115,000 households with 130,000 identified alumni plus full-time USU staff, and community and state leaders
- Winter and summer issues: 50,000 households (Wasatch Front, sustaining donors and alumni association members)
- Circulation increases by about 5,000 readers a year
Our Readers
- In every state, including 55% Utah, 28% elsewhere in interior West and on West Coast
- 7,600 business owners and senior managers (1/2 in Utah)
- $63,795 average annual income
- 100% college educated, 40% with higher degrees
- 13% under 30, 33% 30 to 50, 46% over 50
Ad Deadlines
| Issue | Space reservation | Camera ready |
| Fall - published mid-August | 1st Monday in June | 15th of June |
| Winter - published mid-November | 1st Monday in October | 15th of October |
| Spring - published mid-February | 1st Monday in December | 15th of January |
| Summer - published mid-May | 1st Monday in April | 15th of April |
Ad Types
| Issue | Fall or Spring - 115,000 + households | Winter or Summer - 45,000+ households (Wasatch Front) |
| Back outside cover | $4,100 | $3,500 |
| Back Inside cover | $3,550 | $3,000 |
| Front inside cover | $3,250 | $2,750 |
| Full page | $2,750 | $2,350 |
| Half page | $1,750 | $1,500 |
| Quarter page | $1,350 | $1,200 |
Ad Sizes
| Full page | 8 3/4" x 11 1/4" bleed, 7" x 9" | |
| Half page horizontal | 8" x 4 7/8" | |
| Half page vertical | 3 5/8" x 10" | |
| Trim size | 8 1/2" x 11" | |
Mechanical Specifications
- Camera-ready ads only
- Printed by web offset
- Saddlestitch binding
- Offset standards apply
- Negative film right-reading emulsion down only
- Screens: 150 line preferred, 133 line minimum
- Submit color key or matchprint proof with ad
Acceptability
We reserve the right to refuse advertising in poor taste, not within reasonable bounds of accuracy, or otherwise deemed inappropriate by the publisher.